marketing

August 17, 2012

Make The Most Out of Your Business Marketing With Google+

When it was unveiled last year, Google+ didn’t make a lot of noise despite its huge press release. This Google social networking site wasn’t a big hit among many especially for entrepreneurs and business marketers. Many business owners and marketing specialists wondered whether Google+ is worth and valuable to keep and maintain as a social […]

June 20, 2012

How an Online PR Firm Can Get your Start Up Results

While businesses sometimes funnel thousands or even millions of dollars into different marketing strategies, many would be better off hiring an online PR firm for a start up. By integrating the knowledge and experience of a public relations specialist, you can often bring serious exposure to your business while minimizing frustration and wasted money. To […]

June 7, 2012

Crossing the Line in Marketing

The ultimate goal of marketing is to establish a brand that’s instantly recognizable. Cross channel marketing means feeding one campaign with another. Instead of simply spreading your net to include TV, print and social media, you incorporate them into one another. Have a flyer encouraging customers to “Like” your business on Facebook to receive a […]

April 13, 2012

Writing Tips for Business Marketing

Writing for business marketing is different from other forms of creative writing. When you are writing for business, you always have a sales goal in mind. Anything you do while marketing for business directly or indirectly leads to sales. The term copywriting has been coined for such writings that encourage the reader to take some […]

March 27, 2012

Saving Money to Invest It in Your Business

So your small, work-from-home business has really taken off, but now you are interested in cutting back on your expenses to maximize your profits. Whether you want to save money to re-invest in your business in the future, or if you simply want to use the extra cash to contribute to your local community, take […]

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