marketing plan

July 27, 2011

Is multilevel marketing a good strategy for my small business?

Multilevel Marketing or MLM is already making big waves since the time it penetrated the business world. It has become a very lucrative business tactic and up until now, it is helping small-scale entrepreneurs achieve their goals and dreams. Despite the many misconceptions attached, criticisms thrown at, and hoax connected to this strategy, Multilevel Marketing [...]

July 11, 2011

Marketing Your Ministry Effectively: AKA Church Evangelism

Like entrepreneurs who have the passion to increase the value and growth of their business, pastors also have the zeal to reach communities of people and spread their ministry to these groups so it can eventually help their church grow. This is the “business” of pastors and evangelists- Church Evangelism. However, if the hard work [...]

July 5, 2011

May 16, 2011

Establishing Your Marketing Budget

Any business owner who needs to advertise, promote, and/or sell his or her products and services would know that a marketing plan is crucial to generate clients and close sales (which actually are the testaments of a successful business!!). Whether you have a small or large-sized business, you need to have an effective marketing plan [...]

April 27, 2011

Business Strategy: Focusing Your Target Market

Many people say that anyone who is smart (enough) can start their own business. However, contrary to that stereotypical belief, there is more to it than just being smart in order to start a business and be successful in it. It is very naive for some people to think that starting a business is just [...]